Video online is the newest way to increase dealer exposure on the Internet

Good product and feel that there is a place for pre-recorded video for marketing purposes but live video presentation is about enhancing the sales process.

Dealer Refresh Article-November25, 2008

What the media is telling customer's and why you need to INCLUDE live video demo's online

The reality is that if the sales process is not included by virtual means then there is NO service of guiding, advising and selling.

It then just becomes all about pricing. What do you need salespeople for then? Or even a brick and mortar location.

The business model of factory direct to the consumer is not the way retail automotive dealers sell vehicles.

I have said in previous posts that this will not be an automated process unless you have a vehicle for say $10,000 that runs on air

and changes colors depending on the customer's mood of the day.

 

CNN Money/Yahoo Autos-Don't: Negotiate in person-November 10, 2008

 

Negotiating over the phone or via email keeps you in your .comfort zone - your home or office - not the dealer's showroom While you're waiting for an answer on your offer, you're not stuck in an uncomfortable chair with nothing to look at but brochures.

Many dealerships now have Web sites where you can even search the vehicle inventory online and request a quote on a specific vehicle. That way you can be sure the vehicle you're negotiating on really has all the features you want.

When the negotiating's done, ask them to fax you the deal in writing so there will be no surprises when you arrive to get your car.

But we're not recommending you avoid dealerships altogether. Before you get down to numbers, you'll want to test drive the vehicles and get a walkaround from a knowledgeable salesperson. Just be clear when you go in that you'll not be purchasing the vehicle that day. You still have some other research you want to do.

 

Question: How to do you work with buyer's that are no longer coming in?

Answer: 1-800-AutoCam..."What they see IS what they get"

Web-based salesmanship: "This campaign won did yours?

Newsweek article

 

"Obama has drawn to his side an impressive cadre of similarly credentialed types, most of them entrepreneurs who are smart about rising sectors of the new economy, especially communications and digital technology. It helps explain why Obama's campaign was a cutting-edge exercise in phone, texting and Web-based salesmanship"

How much more convincing do you need that "live" online video with our solution is what you need to do?

"I remember the foundation for each of my businesses. MicroSolutions was very simple. To use microcomputers and software to help our customers become more productive, profitable and gain a competitive advantage. AudioNet, which became broadcast.com was simple as well: use the internet to enable real-time, worldwide communications of entertainment and business applications. HDNet is to create great entertainment, originated in High Definition format to allow our distributors to compete for the highest margin customers."

Mark Cuban Billionaire entrepreneur

Blog Maverick